About Us

Born from a shared obsession with running, product and retail. Voodoo was founded by two brothers during the stillness of the pandemic, when movement became meditation, and every mile meant something more.

We created Voodoo because the running world we experienced didn’t reflect the one we envisioned. The stores felt dated. The products, uninspired. We wanted something different, a space where performance meets culture, and function meets form.

With over 20 years of experience across e-commerce, buying, and merchandising, we bring a considered eye to everything we do, from the brands we select to the community we build around them.

In January 2025, we opened our Manchester store: a physical expression of modern running. A curated space for discovery, conversation, and connection. We are official stockists of some of the biggest brands like ASICS, adidas, Nike and New Balance, alongside some of the leading independent brands who are really offering something new within running, such as SOAR, Satisfy, District Vision, TIEMPOS and Raide.

Voodoo is more than a store.
It’s a movement shaped by design, performance, and the rhythm of the run.